Transcript:

Hi, so what's the first thing that caught your eye? The logo on the jacket? Wondering, "Oh, is that the company he works for?"

But notice — if I had worn a jacket with a Nike swoosh on it, or an Adidas logo, or Under Armour, or North Face, or any one of those logos that are considered normal, the question would not even have crossed your mind: "Oh wait a minute, is that the company he works for?"

So notice, next time you normalize a logo, because you're so used to it — there are actually people who work for that company. And yes, I do work for this company, and we do amazing things. Some of them is pure magic.